About us

THE
FOUNDER

Omar El Khatib The Founder & CEO Advamed Group

Since the start of our first venture our passion and mission is to enable greatness in people and organizations everywhere. We have studied the topic of great performance at perhaps an unprecedented level. Innovation is what drives everything we do from providing high quality products, educational services, technical services and customer support to healthcare institutions. Looking ahead, we have full focus on accelerating the execution of our growth strategy while continuing to build on the strength of our company—in helping our clients share knowledge and create medical innovation and in bringing positive change to the community in which we work and live.

Our success is highly dependent on building a strong field clinical sales team that can build relationships at the facility level, successfully leveraging of national account relationships, and effectively marketing the value proposition that our therapeutic system program can offer to both the resident and the facility.

“We take pride in our leadership role in sustainability of medical technology because we believe in leading by example.

We will continue to pursue new discoveries that advance sustainability for our customers and for our company.

I am incredibly excited about this journey and truly believe the best of AdvaMed, Access Medical and GLE Medical is yet to come.”

OMAR EL KHATIB FOUNDER / CEO

The Story

The journey began in 2009 with a group of entrepreneurs coming from elite multinational companies; their dream was to establish local distribution in the UAE and Oman with multinational standards.

Since day one our approach was therapy, market and product development. We are always seeking to expand through identifying market needs and introducing the latest trends in healthcare to our local markets. We conduct our business on the basis of best practices and tandardized operations while holding ourselves to the highest compliance and ethical standards. We embrace technology and we use it to improve productivity, communication, collaboration, morale and engagement.

We believe in building strong partnerships with our customers and suppliers based on win-win situations and long-term relationships.

Our scope of operation covers the entire UAE through our Access Medical LLC & Oman through GLE Medical.

Medical Equipment Shop in Dubai

THE VISION

To contribute to health care development by providing innovative therapies and solutions to improve patient care and relieve pain.

THE MISSION

To provide high quality health care solutions that combine performance with value pricing, while establishing a successful relationship with our customers and our suppliers.

ROADMAP OF
SUCCESS

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THE VALUES

INTEGRITY

SPECIALIZED
EXPERTISE

TEAMWORK

CUSTOMER
FOCUSED

THE PILLARS OF
SUCCESS

HUMAN
CAPITAL

Continuous investment in our human capital to develop their business and technical skills.

PARTNERS

Partner of choice for our suppliers and customer

TECHNOLOGY

Technology adoption
Salesforce automation
HCM
ERP

MULTI-NATIONAL APPROACH

Think global, act local Promoting a therapy rather selling a product